SEO
SEO scores, and why they matter more than they look
A Lighthouse SEO score will not rank you on its own, but a low one usually means basics are missing. What the SEO score checks, and why it matters.
Journal
Websites explained: notes on building things properly
Design, accessibility, performance, security, SEO and AI search, written for the people who run a website rather than the people who build it.
Business
Fixed price or hourly rate: what a website project really costs
Hourly billing looks flexible and cheap. Why a fixed price, agreed before work starts, protects your budget and your timeline on a website project.
Security
Website security, explained without the jargon
Website security is layers, not a single product. What each layer does, and which questions to ask whoever looks after your site.
WordPress
Seven signs your WordPress site is overdue a rebuild
Slow on a phone, impossible to edit, a plugin list nobody reviews. The seven signs that decide between a WordPress rebuild and a few targeted fixes.
Accessibility
What automated accessibility tools cannot see
Automated accessibility tools catch about a third of WCAG failures. Here is the two-hour manual check that finds the rest.
Performance
Core Web Vitals for people who do not write code
Core Web Vitals in plain English: what LCP, INP and CLS measure, and why your Lighthouse lab score is not what Google ranks you on.
WordPress
Why WebRen does not build sites in Elementor
Elementor and other page builders mean four times the markup, an accessibility ceiling you cannot raise, and a license you cannot leave.
Security
Five habits that keep a WordPress site secure
Five habits that keep a WordPress site secure: updates, accounts, backups, headers and vetted plugins. The everyday routine that does most of the work.